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About Bridge

Bridge is an e-commerce platform that connects thousands of businesses in the retail industry

Our News, Events, & What Inspires Us
from our Chalkboard
New York, New York



Featured News
 juliska
Save the Date...

Please join us for drinks and a seminar about how to grow your online business.

Thursday, July 11th
5 - 6 pm
Juliska Showroom
Building 2 / 9th Floor / Suite #928B
AmericasMart

Event date: Thursday, July 11
Event location: Juliska Showroom / AmericasMart
Tags: juliska, seminar
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Featured News
 bridge 2.0
Great news: your Bridge is getting an upgrade in March.  Our team has rebuilt the Bridge software from the ground up. 

We're upgrading your business for free. This free upgrade is especially valuable because a new retail website costs $11,000 - $29,000 on average to setup. (Source: Atlantic Business Technologies.)

What's New in Bridge 2.0?

1. New Design.
New, modern, sleek design with more white space.

2. New Responsiveness.
Visit any page with any device. All pages are optimized for mobile--even complex pages like the Ticketing area.

3. New Features.
We've added many new features, including:
+ Add multiple pictures to a product.
+ Edit products more quickly.
+ See new registry sign ups more easily.
+ Manage your registries more easily.
+ Customers can contact you more easily. Your Newsfeed has a ‘...Read rest of Chalk

Tags: bridge 2.0
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Featured News
 managing price increases

Do you hate managing price increases?

Most retailers do. In January, many brands raise prices. Retailers are buried under Excel files and Dropbox links. Retailers are expected to change prices for 100s or even 1,000s of products.

How can an indie store keep up with these price changes?

We have a solution: Smart Products.

Over four hundred retailers that use Smart Products never have to worry about Excel files and Dropbox links. They get instant price increases from 120 partner brands including:
+ Annieglass
+ Anna Weatherley
+ Arte Italica
+ Beatriz Ball
+ Casafina
+ Herend
+ Juliska
+ Michael Aram
+ Mottahedeh
+ Nambé
+ Reed & Barton
+ Skyros
+ Vera Wang
+ Waterford
+ Wedgwood

...........................................................................

Can You Drop Excel and Dropbox?

 managing price increases

............................Read rest of Chalk

Tags: managing price increases, smart brands, smart products, save time
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Comments:
01/25/19 04:40 PM
Joe Latona picture
Joe at The Table At Latonas
That is awesome! Can you apply this service to my brick and mortar? :-)



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Yesterday

Shop Local :)

Tags: East village, shop local, bridge
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Yesterday

Beatriz Ball


Isn't our NEW Soho Luca tray divine?

Tags: Beatriz Ball, The Good Life, GIFTABLES, Handmade, $BTZ-7482
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March 16



Today’s WSJ does a review of Sears’ downfall. In the same WSJ edition, we see how Amazon and Apple—two of the world’s most valuable companies—have had their stock price rise.

Tags: Amazon, sears
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March 16

Amazon continues to wage war—on its own customers. Amazon charges steep fees and now seeks to grab third-party seller’s customers.

Tags: Wsj
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March 15

Beatriz Ball

Beatriz Ball Beatriz Ball
Handmade with you in mind

Tags: Beatriz Ball, The Good Life, SOHO, Ice Bucket, $BTZ-6036
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Comments:
03/16/19 10:29 AM
Jason Solarek picture
Jason at Bridge
Wait, it comes empty?! other pics show Champagne :)



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March 14

Beatriz Ball

Beatriz Ball Beatriz Ball
Happy Pi Day! 🥧 Autumn isn’t the only time for apple pie ❤️ #BeatrizBall #TheGoodLife #melamine #luxurymelamine #pie #applepie🍎 #pi #piday #pidayfun

Tags: Beatriz Ball, The Good Life, Pi Day, Pie, Apple Pie, $BTZ-2444, VIDA
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March 13

Beatriz Ball


Check out our latest crop of melamine!

Tags: Beatriz Ball, The Good Life, VIDA, Lettuce, Melamine, Luxury Melamine, $BTZ- 2468, $BTZ-2472, $BTZ-2469
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March 13
 gartner l2
Gartner shares that most consumers start their purchase for a brand by using search. Search beats e-mail and social, which makes sense. If you wanted to buy brand X, wouldn't you just go to Google and search for "X"? Of course.

Which then leads us to this point: how well does your business rank for your brands? If a customer Googles brands that you sell, such as X, Y, and Z, where do you rank in Google?

Check out Gartner L2's article here:
https://www.l2inc.com/daily-insights/watch-your-search-strategy

The Gartner articles shares that brands want to control search because A. consumers start there, and B. not controlling it leads to gray marketers and resales sites controlling the brand experience.

The watch brand Vacheron Constantin helps buy local ads to send shoppers to local stores.

A ...Read rest of Chalk

Tags: gartner l2
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March 13

China steps up attacks on the U.S. Navy.

In the article below this one, China is suspected of spying via underwater internet cables that connect countries.

Tags: China, hacking, u.s. navy
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March 12

Beatriz Ball


Who else is ready for spring?

Tags: Beatriz Ball, The Good Life, Spring, Springtime, $BTZ-6445, $BTZ-5997
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Comments:
03/12/19 05:08 PM
Jason Solarek picture
Jason at Bridge
Good looking party :)



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March 12

How does the retail industry compare to the restaurant industry? Both may be selling fewer high margin items, and giving up more of the profit to third-party platforms. While a restaurant pays a commission to DoorDash, retailers selling on Amazon may pay it 30%. And when a store sells on Amazon it doesn’t get the customer’s email or contact information. It’s like a restaurant being turned into a back-end catering kitchen that never sees the eating guest. That’s not a recipe for success.

One may rebut that the restaurant or store is getting ‘extra’ business. Is it? A person living down the street isn’t extra. It’s the customer for which the restaurant anticipated. Read rest of Chalk

Tags: Amazon, restaurant
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March 11

Beatriz Ball

Beatriz Ball Beatriz Ball
Every piece is one of a kind. Our artisans use an ancient process that gives each item a depth of character, warmth and personality that communicates in a way that only a handmade piece can.

Tags: Beatriz Ball, The Good life, Handmade, Ice Bucket, Organic Pearl, $BTZ-6445
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March 8


Kroger is spending millions on its digital operations yet keeping prices the same.

Kroger is buying startups and building private labels. Both expensive investments.

Tags: Kroger
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March 8

Zola is increasing its service offerings and is shown here advertising on the NYC subway its wedding invitation service.

Bridge is likewise considering ways for your store to offer brides more services under ‘one roof.’

Tags: Zola, bridal market, print invitations, subway
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March 8
Mark Hayes shares 67 website performance indicators:

https://www.shopify.com/blog/7365564-32-key-performance-indicators-kpis-for-ecommerce
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March 8

Beatriz Ball

Beatriz Ball Beatriz Ball

Happy International Womens Day! Today we are celebrating the fabulous achievements of women around the world! In the office, we’re celebrating the momentous achievements of two sisters, CEO Beatriz Ball and Factory Manager Isabel Menocal.

Tags: Beatriz Ball, The Good Life, Sisters, International Womens Day, Sisterhood, International Womans Day
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March 7

Facebook leaked all of our data, and now it’s going: private mode. The network wants to convert from a town square communication approach to a living room one.

Bridge has been helping create conversations among just relevant parties since 2008. We allow members including retailers, brands, and reps to share news with just the necessary audience. Mark, welcome to Bridge :)
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March 7

Beatriz Ball

Beatriz Ball Beatriz Ball
A handmade tale

Tags: Beatriz Ball, The Good Life, Handmade, Giftables, $BTZ-6486
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March 7

Iranian hackers have wreaked havoc on more than 200 businesses, reports Microsoft.

Read the full article about Iranian hackers here on WSJ

Tags: Wsj, hackers
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March 6

There are some notable statistics and developments in this article including:
+ More than 10% of Target’s sales came via digital channels.
+ Stores are promoting in-store pick up.
+ Stores are shrinking their sizes. Kohl’s is subleasing space to Planet Fitness.
+ Stores continue to create new private labels—a strategy that is very popular with Amazon.
+ Stores are benefitting from other stores failing. For example, Toys R Us closing helped Target and Kohl’s.

Tags: Target, kohl’s, amazon, wsj
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March 6

Carmel Ceramica

Carmel Ceramica carousel
Our new Carousel pattern, available soon. Beautiful, durable stoneware from Portugal that is dishwasher and microwave safe.

Tags: carousel, tray, bowl, platter, Carmel Ceramica
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March 6
 threatpost
Threatpost, a news site that tracks security issues, covers the Adobe patch that Bridge brought to Adobe’s attention.

https://threatpost.com/adobe-patches-critical-coldfusion-vulnerability-with-active-exploit/142391/

Tags: threatpost, adobe
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March 6
Casandra Campbell shares some inventory tips here: https://www.shopify.com/blog/inventory-management

Tags: invenstory
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March 6
 Hackers
China hackers keep wreaking havoc, per today’s WSJ.

Hackers recently targeted Bridge and other U.S. businesses including Boeing and T-Mobile.

Read the WSJ article about China hackers attacking colleges here

Tags: Hackers, china, asia
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March 5

Private label keeps growing for the big box stores: Walmart is launching a new one that includes dinnerware. This will put pressure on indie brands because it shrinks their market and margins. Walmart will likely promote its own brand in gift registries over the indie brand.

Tags: Walmart, private label
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March 5


Facebook and Instagram disabled about 2 billion suspect/fake accounts in just the first nine months of 2018. (Notice they don’t use the word ‘closed.’)

Facebook is suing a company’s network or businesses based in a China for $100k for selling fake accounts. The fake accounts were used to spread misinformation and scams. $100k doesn’t seem like much. No word on what the companies charged customers.

Tags: Wsj
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March 5

A cool museum entryway in Italy. What can your store do to catch a customer’s eye?

Tags: Italy, stacked books, design
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