Search: commerce > 117 results
Jason Solarek picture
February 9, 2020
Jason Solarek at Bridge shared

Bridge Store Celebrates Its 10th Birthday
February 9
Image for Chalk 19362
Jason Solarek picture
February 9, 2020
Jason Solarek at Bridge shared


Bridge Store Celebrates Its 10th Birthday

Ten years ago, we created a key part of the software that helps our retailers, brands, and reps.

Prior to Bridge Store, we had to make unique sites for these businesses and this was slow and expensive. Then we created Bridge Store, a template-based website with a shared code base.  This enabled us to much more quickly and cost efficiently setup online accounts and stores.

The success of Bridge Store is evident in user  growth: a decade ago we had just a ...Read more of post

Jason Solarek picture
February 23, 2020
Jason Solarek at Bridge shared
Walmart Is Losing Money Even with Sales Up 35%
Image for Chalk 19389
Jason Solarek picture
February 23, 2020
Jason Solarek at Bridge shared

Walmart Is Losing Money Even with Sales Up 35%

Walmart’s e-commerce sales rose 35% in the fourth quarter, shares this weekend’s WSJ.  

For the year, Walmart was up 37% shares Digital Commerce 360.  (https://www.google.com/amp/s/www.digitalcommerce360.com/2020/02/18/walmarts-online-sales-grow-37-in-2019-and-increase-35-for-the-fourth-quarter/amp/ ) 

Notably, Walmart’s e-commerce is losing money. It’s not profitable. 

I have some indie stores tell me that they&...Read more of post

Jason Solarek picture
February 18, 2020
Jason Solarek at Bridge shared
Sales Rep Training
Tuesday, March 3 - Wednesday, March 4
Image for Chalk 19377
Image for Chalk 19377
Jason Solarek picture
February 18, 2020
Jason Solarek at Bridge shared

Sales Rep Training
Tuesday, March 3 - Wednesday, March 4

Bridge can help sales reps grow their business 13%.  We'll show you how: we're hosting a free webinar for sales reps.

Sales reps will learn:
  • How to view shared products, wholesale pricing, files, and news on a Bridge account.
  • How to connect with retailers on Bridge.
  • How to help a retailer increases it sales using Bridge.

Why attend? 
E-commerce is the fastest growing part of retail--but most sales reps and their ...Read more of post

Jason Solarek picture
February 15, 2020
Jason Solarek at Bridge shared
Separating the Wheat from the Chaff
Image for Chalk 19370
Jason Solarek picture
February 15, 2020
Jason Solarek at Bridge shared

Separating the Wheat from the Chaff

Curious why you don’t sell more online? Answer: selling online is brutally competitive. Just ask Brandless, a company with more than  $100m in funding that just closed and laid off all 70 employees. Selling online often produces the opposite of what you’d expect: thin margins. 

One bright spot in e-commerce: gift registries. Gift registry orders have higher margins, lower customer acquisition costs, and a built-in promoter for your site: the ...Read more of post

Jason Solarek picture
February 6, 2020
Jason Solarek at Bridge shared
Do Brands and Stores Need to Collaborate on Advertisements?
Image for Chalk 19352
Jason Solarek picture
February 6, 2020
Jason Solarek at Bridge shared

Do Brands and Stores Need to Collaborate on Advertisements?

I visited the New York’s Post website--to get my fill of New York gossip--and I was shown a massive advertisement from a leading tabletop brand.  (I have covered the brand's logo with yellow rectangles for the privacy of the brand.) Before visiting the Post's site, I had visited this brand's website. The ads appear because the brand has hired some advertising platform to track me around the web, show me ads, and direct me back to its DTC (direct to...Read more of post

Jason Solarek picture
February 6, 2020
Jason Solarek at Bridge shared
We're an “E-commerce Community”
Image for Chalk 19348
Jason Solarek picture
February 6, 2020
Jason Solarek at Bridge shared

We're an “E-commerce Community”

I think the phrase “E-commerce Community” is a good way to explain Bridge's offering.  We're helping businesses share news, messages, pricing, files, pictures, and products.

Without Bridge, e-commerce is often a lonesome field. I believe this siloed nature is already starting to kill off traditional e-commerce operations.  In its place, e-commerce platforms that bring together communities are flourishing. Platforms are the future--...Read more of post

1 like
Comments:
 picture
February 6, 2020 12:53 PM
The Fisherman's Wife:
Private comment
Very well put Jason - we love our community! Thanks for being part of it!

Share your thoughts ~ login to your Bridge account

Jason Solarek picture
January 24, 2020
Jason Solarek at Bridge shared
E-commerce could kill 30K stores and half a million jobs by 2025
Image for Chalk 19319
Jason Solarek picture
January 24, 2020
Jason Solarek at Bridge shared

E-commerce could kill 30K stores and half a million jobs by 2025

E-commerce is hammering stores, shares a study appearing in RetailDive.   Each e-commerce job kills four traditional jobs, and it may help close 30k stores in the next 5 years.

RetailDive excerpts:
  • E-commerce has been a net negative — an agent of "destructive destruction" — for the retail industry writ large, according to a new study from credit insurance company Euler Hermes. The study found that 56,000 stores,
...Read more of post

Jason Solarek picture
January 21, 2020
Jason Solarek at Bridge shared
Seminars Offer Strategies for Independent Stores
Image for Chalk 19297
Jason Solarek picture
January 21, 2020
Jason Solarek at Bridge shared

Seminars Offer Strategies for Independent Stores

A special thanks to HFN's Allison Zisko for sharing our Atlanta seminars:

............

Atlanta Seminar Offers Selling Strategies for Independent Stores
Casafina and Vietri will host Bridge’s Jason Solarek in their respective showrooms
Allison Zisko // Editor in Chief
January 15, 2020

Jason Solarek, Bridge CEO, and Matt Hullfish, Casafina’s national sales manager, at a seminar last year.

ATLANTA—Tabletop brands Casafina and Vietri are ...Read more of post

Jason Solarek picture
December 22, 2019
Jason Solarek at Bridge shared
Image for Chalk 19226
Image for Chalk 19226
Image for Chalk 19226
Jason Solarek picture
December 22, 2019
Jason Solarek at Bridge shared

In the ‘age of Amazon,’ is your store a liability or asset? Walmart is banking on stores being the physical nexus points of the web.

Did your e-commerce business lose money last year, and you fret over this? Most indie store owners do, but losing money on e-commence is the name of the game as catching up to Amazon’s 25-year head start will take years and lots of losses. Proof: Walmart’s e-commerce operations lost $2b last year, shares the WSJ. Most indie stores will ...Read more of post

Jason Solarek picture
December 20, 2019
Jason Solarek at Bridge shared
Image for Chalk 19222
Jason Solarek picture
December 20, 2019
Jason Solarek at Bridge shared

+ Shoppers will return about 1/2 of all e-commerce purchases.
+ Returns will total $90b+.
+ Returns will increase more than 15%.
+ 80% of shoppers prefer making a return to a physical store.
+ e-commerce orders have 3x the return rate of in-store purchases.
+ Amazon is using its network of Whole Foods stores and Kohl’s to accept returns.

These stats are pulled from today’s WSJ article on how returns impact retail. The article shares that returns translate into a gift ...Read more of post

Next page